I’m sure most of you have heard some rumors circulating about changes to the Wellness+ program, so here is what I know for sure.
The Silver and Gold level memberships of the Wellness+ card will stay the same, but they are adding a Bronze level. When you reach 250 points in a calendar year, you will automatically receive 10% off all regular-priced Rite Aid brand products.
The only additional thing that will change about our membership level is for those that reach the Silver level (500 points). You will automatically receive a wellness reward of your choice (gym membership, magazine subscription + more options). These will print out on your register receipt with instructions on how to redeem.
Rite Aid is introducing a program called Load2Card, a coupon management program, that will allow us to load Rite Aid store coupons and manufacturer coupons directly on to our Wellness+ card. They will still accept paper coupons. I won’t know anymore about this program until it launches, so I can’t answer a whole lot of questions about it right now.
One rumor that looks to be put to rest is the fact that +UP Rewards were going to be loaded on to our Wellness+ card instead of printing at the bottom of our receipts. The press release I received states that our +UP Rewards will still print on our receipts and can be used like cash towards our next purchase.
Please let me know if you have any questions. Remember, this is the only information I have right now so I can’t tell you too much more. I’ll keep you updated as I hear more. As it stands right now, these changes don’t look all that significant to me.
For detailed information on the Wellness+ program, check out the Rite Aid store guide.
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